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Shop our limited-edition hand relief with cherry almond aroma to support breast cancer research.

The power’s in your hands

Your limited-edition hand relief™ moisturizing creme purchase supports the life-saving research of the Breast Cancer Research Foundation® (BCRF).*

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100% VEGAN      •      LEAPING BUNNY APPROVED      •      B CORP CERTIFIED

Discover bestsellers

NEW
invati ultra advanced™ fortifying leave-in treatment
Strengthens and detangles fragile, thinning hair to help reduce breakage.
Earn $47.00

  • 0.85 fl oz / 25ml - travel size $14.00

  • 3.4 fl oz / 100 ml $47.00

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BEST SELLER
air control™ light hold hair spray
Flexible, lasting hold for all hair types.
Earn $40.00

  • 9.1 oz/258 g $40.00

  • 1.4 oz/42.5 g - travel size $14.00

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BEST SELLER
rosemary mint purifying shampoo
Gentle shampoo clarifies hair.
Earn $21.00

  • 1.7 fl oz/50 ml - travel size $11.00

  • 8.5 fl oz/250 ml $21.00

  • 33.8 fl oz / 1 liter $67.00

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BEST SELLER
botanical repair™ strengthening conditioner
Conditions and instantly detangles to help prevent breakage; strengthens and repairs.
Earn $47.00

  • 1.4 fl oz/40 ml - travel size $14.00

  • 6.7 fl oz/200 ml $47.00

  • 33.8 fl oz / 1 liter $185.00

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BEST SELLER
shampure™ nurturing shampoo
Gently cleanses.
Earn $21.00

  • 1.7 fl oz/50 ml - travel size $11.00

  • 8.5 fl oz/250 ml $21.00

  • 33.8 fl oz / 1 liter $67.00

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NEW
be curly advanced™ curl enhancer cream
Protects curls and waves from frizz in high humidity, hydrates and adds shine.
Earn $36.00

  • 1.4 fl oz / 40 ml - travel size $14.00

  • 6.7 fl oz / 200 ml $36.00

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BEST SELLER
botanical repair™ strengthening shampoo
Gently cleanses, helps strengthen and repair.
Earn $39.00

  • 1.7 fl oz/50 ml - travel size $14.00

  • 6.7 fl oz/200 ml $39.00

  • 33.8 fl oz / 1 liter $156.00

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BEST SELLER
shampure™ nurturing conditioner
Detangles and provides weightless, long-lasting conditioning.
Earn $23.00

  • 1.7 fl oz/50 ml - travel size $11.00

  • 8.5 fl oz/250 ml $23.00

  • 33.8 fl oz / 1 liter $73.00

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Shop Aveda's limited-edition holiday gift sets up to 20% savings on select gift sets

Gift the wonder of nature

Just revealed: new plant-powered gift sets plus exclusive accessories and reusable gift boxes created with fashion designer Joseph Altuzarra.

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A gift for everyone on your list

SHOP GIFT GUIDE

Learn more about Aveda's partnership with global luxury designer Joseph Altuzarra this holiday season

We partnered with fashion designer Joseph Altuzarra to bring you a holiday collection inspired by the beauty and magic of nature.

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Shop limited-edition gift sets

Up to 20% savings on select gift sets

AVEDA X ALTUZARRA
botanical repair™ strengthening essentials gift set
Bond-building wash day essentials for damaged hair
Earn $72.00
gift set ($90 value)
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AVEDA X ALTUZARRA
nutriplenish™ hydrating essentials: light moisture gift set
Hydrating wash day essentials for fine – medium hair types
Earn $65.00
gift set ($81 value)
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AVEDA X ALTUZARRA
scalp solutions scalp care essentials gift set
Cleanses and replenishes the scalp, supporting healthy-looking hair at the source
Earn $76.00
gift set ($96 value)
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AVEDA X ALTUZARRA
hand relief™ and foot relief™ home and travel essentials gift set
Nurtures and intensely moisturizes hands and feet
Earn $62.00
gift set ($78 value)
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Add wonder to holiday hair

100% vegan beauty gifts

Check off your entire holiday list.

Best for your unique hair type

100% vegan products designed to enhance your hair's natural beauty.

Best for your unique hair type

100% vegan products designed to enhance your hair's natural beauty.

Find a salon to book your next hair color service

Hair Color as limitless as you

Infinite color possibilities. Expert artistry.
Always 100% vegan.
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Join Aveda+ rewards program

Get points for every product purchase.

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Personalized Services & Tools

More services, virtual consultations and tools to deliver the personalized products and regimen for you.


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Plant-powered performance,

Unlock your hair's potential with a customized routine of naturally derived, vegan hair and scalp products.

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Plant-powered hair care
rooted in nature

 

 

 

Cruelty-free, leaping bunny approved
100% vegan, naturally derived high-performance formulas.

 

Pioneer in sustainability
First beauty company to use 100% PCR resin in bottles and jars.

 

Care for the people and planet
Over $71M raised for non-profit clean water projects, including
global partner charity: water, to protect clean water access.

*In support of The Estée Lauder Companies’ Breast Cancer Campaign, Aveda will donate $10 USD from the purchase price of $20.00 with a maximum donation of $350,000 to support cruelty-free research through the Breast Cancer Research Foundation® (BCRF) from September 29, 2024 - June 30, 2025, or until supplies last. BCRF is dedicated to advancing the world’s most promising research to eradicate breast cancer.