Visibly Healthier Hair From the Inside Out

VISIBLY HEALTHIER HAIR

FROM THE INSIDE OUT

START YOUR HAIR TRANSFORMATION WITH A

BOTANICAL REPAIR PROFESSIONAL TREATMENT

Looking to get visibly healthier, stronger and shinier hair? Next time you’re at an Aveda salon, ask for a botanical repair™ professional treatment. Our revolutionary new treatments harness the power of plants to strengthen and repair damaged hair to dramatically reduce breakage.

Powered by plants. Created sustainably.

Every Aveda product harnesses the power of plants to create results-based products and our in-salon treatments are no exception. We reinvented how we approach hair repair with botanical repair™ professional treatments. These bond-building treatments help to strengthen and repair hair from the inside out.

Our new treatments are 93% naturally derived^* and scientifically formulated to work on all hair types and textures, while also being safe for use on color treated and chemically processed hair. These plant-powered formulas are also vegan, cruelty free and silicone and sulfate cleanser free so you can look good and feel even better about using our high-performance hair treatments.

Strengthen and repair damaged hair

Our team of renowned scientists searched worldwide for powerful plant actives and spent six years testing them until they uncovered the exact sequence that repairs three key layers of the hair: the cortex, cuticle and the outermost f-layer. Our new standard for hair repair starts with botanical repair™.

REPAIR

The cortex is the innermost layer of the hair strand responsible for texture, color and hair strength. The plant-powered molecules in botanical repair™ help to multiply and build bonds in this layer, creating a super strong network of connections.

PREVENT

The cuticle, an outer layer that provides protection, is nourished by our macro green blend of certified organic green tea, avocado and sacha inchi. Rich in essential fatty acids, this blend leaves the cuticle smooth, shiny, flexible and detangled to help prevent future breakage.

PROTECT

The hair’s f-layer is an invisible lipid layer that seals in the cuticle and acts as a natural conditioner, keeping hair shiny, smooth and silky. Our bio-shield complex of corn and coconut delivers a coating of repair to the hair’s outermost surface. It also protects from humidity and water that can make hair more fragile.

Find your transformative treatment

If you’re wondering if your hair is in need of repair, start by asking yourself these questions:

• Do you color or chemically treat your hair?

• Does your hair break or split?

• Are your ends brittle or thinner?

If you answered yes to any of these questions, your hair is in need of repair. From color treatment add-ons to a repair-focused hair and scalp intensive service, the new botanical repair™ professional treatments will instantly transform your hair. Learn more about the two new treatment options below and find the one that’s right for you.

Color-treated hair

gets 5x stronger^**

BEFORE: PRIOR TO WASHING AND STYLING

AFTER: RESULTS WITH BOTANICAL REPAIR™ PROFESSIONAL TREATMENT

AND CONDITIONER, PLUS PADDLE BRUSH AND BLOW DRYER

BOTANICAL REPAIR™ TREATMENT

Watch hair bounce back in as little as 10 minutes with our botanical repair™ treatment. Our plant-derived molecules get to work strengthening and repairing hair from the inside out.

Each treatment starts with the botanical repair™ strengthening shampoo, a gentle, sulfate cleanser free formula that removes product build up, excess sebum and pollution. The treatment then uses the botanical repair™ professional system to transform your hair with molecular plant repair that strengthens strands from the inside out - leaving it visibly revived, shinier and naturally full of life.

BOTANICAL REPAIR™ COLOR TREATMENT

Whether you’re a one-step, all-over color guest or a double-process blonde, you want to protect your hair from damage. Created specifically to be performed during a color service, our botanical repair™ color treatment helps to strengthen and repair to dramatically reduce breakage, protecting hair during your color service.

This 10-minute treatment uses our botanical repair™ professional system to build strength in every strand while leaving you with 5x stronger^** hair. Now you can change up your color without worrying.

Take care between appointments

To help repair and strengthen hair between your salon visits, you can use the botanical repair™ system at home. The system uses the same scientifically developed plant-derived molecules to multiply bonds and repair hair from within, keeping it visibly revived, shiny and naturally full of life between treatments.

CLEANSE AND CONDITION

Our sulfate cleanser free botanical repair™ strengthening shampoo works to strengthen and repair while gently cleansing to remove excess sebum and product build-up. To instantly condition and detangle hair while minimizing breakage, reach for our botanical repair™ strengthening conditioner.

PROTECT AND REPAIR

To help protect your hair from heat and the drying effects of the sun, apply our botanical repair™ strengthening leave-in treatment from roots to ends, focusing on damaged areas. This treatment instantly detangles hair and reduces breakage in just one use.

Our botanical repair™ intensive strengthening masques, available in light and rich, leave hair visibly healthier, softer and shinier after just one use. The masques help to multiply bonds for deep repair, instantly transforming hair between professional treatments.

With our new botanical repair™ professional treatments and our at-home system to repair, prevent and protect, our revolutionary results are yours.

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^*From plants, non-petroleum minerals or water. Learn more at aveda.com.

^**Based on averaged repeat grooming results of color with Botanical Repair™ Color Treatment vs color with non-conditioning shampoo.