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Wavy hair

Tips & tutorials for wavy hair (2A - 2C)

Become an expert on your own hair with advice for caring and styling wavy hair.

HOW TO ENHANCE WAVY HAIR WITHOUT HEAT

Global Styling Educator Bea Carmichael shares a simple routine for heatless (and hydrated) waves.

Shop the video: nutriplenish daily moisturizing treatment & texture tonic

TIPS FOR SECOND-DAY WAVES

Refresh wavy hair with our plant-powered primer and curl cream.

Shop the video: be curly advanced primer & curl enhancing cream

YOUR NYFW-APPROVED WAVY HAIR ROUTINE

HOW TO SOOTHE A TIGHT SCALP

Global Artistic Director of Styling Bea Carmichael explains how to soothe your scalp without leaving hair oily.

Shop the video: scalp solutions overnight scalp renewal serum

OUR GAME-CHANGING WAVY HAIR STYLING CREAM

Global Artistic Director of Texture Renée Gadar and be curly advanced co-creator discusses how our curl enhancer cream came to be.

Shop the video: be curly advanced curl enhancer cream

SOFT & BEACHY WAVY HAIR HOW-TO

Create super soft beachy waves with vegan nutrition before finishing your look with a stylish flourish.

Shop the video: nutriplenish styling treatment foam, leave-in conditioner & curl gelée

*Laboratory testing on tresses.

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Your wavy hair care routine

Your wavy hair care routine

step 1: cleanse

step 1: cleanse

Remove build-up from hair and scalp with a shampoo or co-wash.

step 2: condition

step 2: condition

Nourish and moisturize hair with a conditioner or masque.

step 3: prime

step 3: prime

Create a strong foundation for your styling product(s).

step 4: style

step 4: style

Create your own look with formulas developed for different hair types and styling needs.

Wavy hair tips

WAVY HAIR FAVORITES

Shop a selection of products specifically formulated for those with wavy hair.

Hair & Scalp check

HAIR & SCALP CHECK

Take our hair and scalp quiz to find the right products for you.

Plant-powered hair care rooted in nature.