How do you pronounce the word Aveda?

The correct pronunciation of Aveda is "a-váy-duh".

Do you perform testing on animals?

Aveda is a cruelty-free brand. We do not test on animals and never ask others to do so on our behalf. Our products are "people-tested." Being a cruelty-free brand is an important part of our mission to care for the world we live in and for those we live with, and has been since our founding in 1978.
To learn more, click here.

Is Aveda Vegan?

As of January 1, 2021 Aveda is 100% vegan.

For more information please see our sustainability landing page: www.aveda.com/sustainablefuture

What is your Mission Statement?

Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.

How do I locate an Aveda store, salon or spa?

By clicking here you can search for Concept Salons and Spas or Experience Centers in your area.

How do I get information on investing in Aveda?

Aveda Corp. is a wholly owned subsidiary of the Estée Lauder Companies Inc., a publicly traded company. The NYSE symbol for Estée Lauder is EL. For financial information and an annual report, please visit Estée Lauder online at www.elcompanies.com.

How do I get a list of ingredients for Aveda products?

We will be happy to provide ingredient listings for any of our products. Please do not hesitate to contact us with the names of the products you are interested in and we will be happy to assist you. To learn more with our ingredient glossary, click here.

Is Aveda part of Estée Lauder?

Yes, The Estée Lauder Companies Inc. purchased Aveda in 1997.

How do I carry Aveda products in my salon/spa?

We partner with salons and spas that share our vision, respect for the Earth, passion for the best creative and technical work, and nurturing, high-touch care. If you'd like to join us, start the process here.

Whom do I contact regarding corporate giving?

Aveda Corporation focuses our corporate giving program on non-profit organizations working to protect the environment and community-based organizations working with those in need. At this time Aveda is not accepting proposals. Please check back periodically for future funding opportunities.

I'm not receiving my email newsletter; or My Internet Service Provider filters unwanted email and spam. Could these filters block email that I wish to receive?

Yes, they may. Spam filters can restrict wanted email as well as unwanted email. If your Internet Service Provider (ISP) or email client filters or blocks email, it may be affecting email you wish to receive. If you believe this is happening, please consult the help section of your email program or contact your ISP directly to see how to relax or remove the settings that filter or block email. You can also add our email address (aveda@e.aveda.com) to your address book. This will ensure that all future correspondence regarding your Aveda Online order will be accepted. If you have further questions, please contact us at 1.800.644.4831.

Some helpful tips:

If your provider is AOL:

• Open the email message.
• Click "Add to Address" icon.
• The name and email address from email are pre-populated in the Add Contact pop-up.
• Verify that the information in these fields is correct.
• Click "Save".

If you use Yahoo Mail:

• Open the email message.
• Click the "Add to Address Book" link on the far right.
• The address will be automatically entered into your Yahoo! Address Book.

If you use Hotmail:

• Open the email message.
• Click "Save Address(es)" at the top of the message header.

If your provider is MSN:

• Open the email message.
• Click "Save Addresses" on the right.
• Select the check box next to the address you want to save. You can also make changes to the contact information.
• Click "Save".

Can I receive a discount on my auto-replenishment orders?

Sign up for auto-replenishment and receive a 15% off discount on your first order, and all future orders will be 10% off. Your product will ship (for free!) at your chosen schedule. Offer available to U.S. residents and only at Aveda.com. Discount does not apply to shipping and handling fees; sales tax. All purchases are subject to bank authorization prior to processing. Only authorized purchases will be processed and shipped. We reserve the right to cancel any order due to unauthorized, altered, or ineligible use of offer and to modify or cancel this promotion due to system error or unforeseen problems. Offer is subject to change without notice. Other restrictions may apply.

What is the Aveda Rewards Program?

Aveda Plus Rewards is Aveda’s loyalty program. Points can be earned on all product purchases made online, in Aveda stores and participating salons. To learn more, visit the Aveda Plus Rewards page and program FAQs by clicking here.

How do I write a product review?

We're thrilled to hear your feedback. To write a review, visit the product page and click "Write a Review." You will be asked to login, or if you are a new customer you will need to register on Aveda.com. After you fill in your review submission form, simply submit. Reviews that follow the Review Guidelines and Aveda.com Terms & Conditions should appear within 72 hours.

Do Aveda products contain parabens?

At Aveda, we are guided by a fundamental philosophy where health and safety are our first priorities. Delivering a microbiologically safe product to our network is one of our most important commitments. Aveda's mission and principles, on which the company was founded, have always steered us toward preferring pure flower and plant essences to petrochemicals. Because the Company constantly targets and tracks expanded use of plant-derived content in its formulas, Aveda has been actively researching plant-based alternatives to parabens and phasing in the removal of parabens from its formulae. We no longer manufacture any products formulated with parabens.

Do Aveda products contain sulfates?

We do not use SLS or SLES in our shampoo. However, we do use ammonium lauryl sulfate, coco-babassu sulfate and many other surfactants derived from babassu, palm and coconut. These are all foaming ingredients used for cleansing and so have similar functions and names. The difference is the starting materials used to make these foaming ingredients. Aveda always uses plant (coconut, babassu or palm) for these foaming ingredients where other companies could be using materials derived from petroleum or animal by-products. When the foaming ingredient appears on the label of a product, there is no way to know which starting materials were used although the foaming ingredient name will be the same.

Using Aveda's exclusive Babassu Betaine technology, Aveda has offered sulfate-free shampoos since 1996 and currently offers many shampoos formulated without sulfates: Invati Advanced™ exfoliating shampoo light, Scalp Solutions™ balancing shampoo, Botanical Repair™ strengthening shampoo, Nutriplenish™ shampoo deep moisture, Nutriplenish™ shampoo light moisture, Blonde revival™ purple toning shampoo, Smooth infusion™ anti-frizz shampoo, Color Control rich shampoo, Be Curly Advanced™ Shampoo, Be Curly Advanced™ Co-Wash, Damage Remedy™ restructuring shampoo, Shampowder™ Dry Shampoo, and Men’s Pure-formance™ Shampoo. Aveda also currently offers 4 sulfate-free skin cleansing products: Outer Peace™ Foaming Cleanser, Botanical kinetics™ all-sensitive™ cleanser, Botanical Kinetics™ Purifying Creme Cleanser, and Botanical Kinetics™ Purifying Gel Cleanser.

Do Aveda products contain gluten based ingredients?

We appreciate you inquiring about the ingredients in Aveda products. We regret we do not have a listing of Aveda products that are gluten free to offer you. We apologize for any disappointment this may cause you.

Consumers will find ingredient listings on our primary packaging material, in accordance with FDA regulations, using names which are standard throughout the cosmetic and fragrance industry. Because of the vast number of raw materials from different sources, it is not possible to guarantee that our products are completely free of any of the grains specified.

It is imperative that consumers be aware of their personal ingredient sensitivities and take proactive measures in their beauty regimen. Prior to using a new product we recommend thoroughly reading and understanding the ingredient listing for that product.

We would like to take this opportunity to reassure you that Aveda products are formulated under strict guidelines, and are carefully safety tested. However, you are undoubtedly aware that some people experience individual sensitivities to a great variety of things that are almost always present in one's environment - diet, clothing, medication, etc. These personal sensitivities do not detract from the excellence of a particular product but may indicate there is something in the product to which the individual is sensitive.

We are happy to provide the ingredient listings for any Aveda product you are interested in using. Please contact us at ConsumerCare-US@gcc.aveda.com with the specific names of the Aveda products you are interested in. We recommend reviewing these listings with your physician.